Survey: mobile phone helps balance work and social lives

Nokia and Illuminas conducted survey to gather information about the usefulness of mobile phone. The result is no surprise. An overwhelming 80 percent of respondents believe that having a mobile phone enables them to achieve a positive balance between their work and social life.

“People are utilizing their mobile phones more than ever,” said Dom Fried-Booth, Insights Director, Devices, Nokia. “And with all the features available on mobile phones today, including calendars, email, and text messaging, people are using them for more than just making calls. This helps some people be more productive for work and others run the family household more smoothly. Whatever the case, though, mobile phones are clearly helping people get what they want out of life.”

According to the survey, mobile phones are helping people be more productive. Sixty-two percent of respondents do two or three activities while talking on their mobile phone, including internet browsing and shopping. Seventy-five percent of women said they prepare food and 50 percent put on makeup while using their mobile phone.

The survey was conducted in the United Kingdom, Spain, Finland, Italy, China, Brazil, Germany, Denmark, France, USA, Sweden and Norway.

Source: Nokia Press Office

 Print Posted by Amir Karimuddin on November 23rd, 2007


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