Japan’s mobile advertising rises 42% in 2007
Dentsu unveiled their research that Japan mobile advertising was projected to reach US$ 3.4 billion in 2007. It grows 42% compared to previous year. Dentsu tracks online advertising in three areas, search ads, mobile ads and fixed Internet ads such as banner, email, rich media and text advertisements. By 2011, Dentsu estimates that Japan’s online ad market value will be $6.8 billion.
Source: WebProNews
Print Posted by Amir Karimuddin on January 5th, 2008
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