It’s make sense, indeed. Billions people are now connecting through mobile phones, that’s why many Internet and technology companies are eyeing on this emerging market.

No less Google sees surge in Web use on mobile phone, while Boost Mobile announces mobile advertising platform in partnership with Amobee in efforts to deliver ads to Boost Mobile’s 4.6 million consumers.

Google has seen an acceleration of Internet activity among mobile phone users in recent months since the company has introduced faster Web services on selected phone models, fueling confidence the mobile Internet era is at hand, the company said on Tuesday.

Everything: from blogging, social networking, games, wikis, multimedia sharing as well as advertising will go mobile soon.

“Mobile advertising is an excellent vehicle for reaching a growing segment of younger consumers who are drifting away from traditional mediums such as TV and print,” said Neil Lindsay, vice president of product development, Boost Mobile.

Let’s see how effective is it.

Source: MobileTechNews 1, 2

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 Print Posted by Budi Putra on March 20th, 2008