Seeing a Lambo’s bumper here gentleman?

Asus has announced their Lamborghini ZX1 PDA phone in India yesterday. About two months late from its debut in CeBIT 2008. But never mind since this is just a matter of marketing strategy than such a country’s prestige.

Indian got to be ready, because in the next month forward, I predict that more and more vendors will hit this region with their various line of products. What else if not because the data which told us that India todays is the world’s fastest growth country in term of wireless subscribers. Awesome!

If LG team up with Prada to create their mainstream product (LG Prada Phone) than Asus has choose Lamborghini as their partner. Though Prada is not like Lambo and vice versa. Both have been recognized as one of the best brand on their own field. Prada in fashion design while Lambo for their automobile. Boom!

Since it bring Lambo’s great brand name, both of company put only the first class material and specification for this gizmo. Strong carbon fiber for back panel and a high grade stainless steel to protect its camera. Well, a stainless steel is quite general for todays gizmo, but carbon fiber? What is this? A delta force’s mission equipment.

This is a heavy weight gizmo. A carbon fiber?

Lets check the full specification first:

Network and Specification

1. HSDPA 3.6 Mbps
2. UMTS 850/1900/2100 MHz
3. EDGE/GPRS/GSM 850/900/1800/1900 MHz; Class 10
4. Microsoft Windows Mobile 6.1 Professional
5. Color available in Black
6. Dimensions - 115.6 x 59.4 x 13.2 mm
7. Weight - 119g (With Battery)
8. Standby Time - 150 ~ 200 hours
9. Talk Time - 3G: 2~3 hours; 2G: 4~5 hours
10. Display - 2.8” TFT LCD Screen, 65,000 colors, QVGA 240 x 320 pixels
11. Processor - TI OMAP 2431 450 MHz + EMP U360
12. GPS - Built-in GPS
13. Memory - 256 MB Flash + 128 MB SDRAM
14. Expansion Slots - Micro-SD; Supports SDHC
15. Connectivity - WLAN 802.11b+g, USB v2.0, Bluetooth 2.0+EDR
16. WAP Browser - HTTP and WAP 2.0
17. Messaging - SMS/MMS/Email/MSN/Push Email
18. Battery - 1100mAh Lithium-Ion battery

Business Applications

1. PIM - Tasks, Calendar, Voice Notes, Clock & Alarm, Calculator, Contacts, File Explorer
2. MS Office (Word/Excel/Power Point), MSN
3. ASUS Applications - Anytime Launcher, EziMusic, EziPhoto, MultiHome, NewStation, Backup, ASUS Zip, Ur Time, Business Card Recognition, Auto Cleaner, Meeting Time Planner, Remote Presenter, Voice Commander, GPS Catcher, Call filter, ASUS Status, ClearVue PDF Viewer, Network Auto Configuration, Youtube / Flickr Uploader

Multimedia and Entertainment

1. Camera Resolution - 3 MP, 0.3 MP for Video Telephony
2. Video - MPEG4 / H.263 / .3gp Playback and Record, Audio/Video Streaming
3. Picture Format - JPEG, PNG, GIP, BMP
4. Audio Format - MP3, WMA, 3GP, AAC and AAC+
5. Ringtone - 128 Chord Polyphonic, MP3, MIDI
6. Java - J2ME (CLDC 1.1 + MIDP2.0)

Price

For all the things Asus and Lambo had given to this, a Rs 50,000 (US$1,186.52) is well enough. This expensive price of course is happened because Asus didn’t tie this gizmo with such certain carriers. Suddenly, a question raise on my brain, “Who’s Indian going to purchase this one?” I know, “somebody called Mr. Takur!”

Source: IT News Online and Engadget

Image courtesy of IT News Online

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 Print Posted by Wim Permana on May 13th, 2008